[FEATURE FRIDAY | 2 MIN READ] This #FeatureFriday, Passportal is proud to feature Karla Poznikoff, Digital Marketing Manager. Joining the company early 2018, Karla has taken Passportal’s marketing department by storm. Learn how she keeps the Passportal community engaged through our various public-facing channels, and how she continually keeps Passportal’s content marketing fresh and informative.
Karla Poznikoff, Digital Marketing Manager
With a background in graphic design and international work experience with some of the largest FMCG brands in the world, Karla brings a variety of skills to the Passportal team. She primarily focuses on clearly portraying Passportal through published content online and through our four social media channels: Twitter, LinkedIn, Facebook, and Instagram. Karla keeps Passportal partners up-to-date on our involvement in the IT Channel, and helps our team live tweet and blog major events. Through various marketing campaigns, such as the 31 Tips for Cybersecurity Awareness Month, Karla helps educate MSPs with quick tips. She also liaises with other industry leaders, such as Webroot, Infogressive, SolarWinds MSP, and Barracuda MSP - to name a few, to diversify our content with informative guest articles on the Passportal blog.
When asked what she is most passionate about professionally and personally, Karla responded, “Keep learning at all stages in life; keeping that passion alive within you will be the excitement and knowledge you bring into any work, or even personal, environment. It gives you confidence, and if you enjoy what you do, others will notice." Karla’s favourite way of staying engaged is by joining industry-specific associations, attending local educational events, as well as, using online learning resources to keep up with trends.
Fun fact about Karla; Ever since she was 12, Karla has been an avid snowboarder of numerous ski resorts in the Canadian Rocky Mountains; her most favourite being Revelstoke because of its spacious glades and fluffy powder. Karla also has a love for art, museums, and period estates where she would visit frequently whilst living abroad in England for 3 years. She traveled to many nationally maintained properties and indulged in afternoon tea with her go-to travel partners: her sister and her two nephews!
Read Karla's article, 'Beginners Guide to Hacking: How to Keep Your MSP Safe' on the Passportal blog.
Discover key learning from the globally recognized MSP hacking group, APT10 (aka Operation Cloud Hopper), and learn 3 recommendations on how to prevent a breach.